Are we really delivering personalisation that deepens customer loyalty — or just talking about it?

Women in CX and CallMiner are back to shake up the CX conversation with fresh insights, bold debate, and practical strategies you can put into action in another FREE to attend event.

In 2025, 80% of organisations have already adopted AI, and 96% of CX leaders agree it’s key to unlocking employee potential and efficiency. Yet, 62% admit they don’t fully utilise their data, and 42% are still relying on manual processes.

So why is personalisation still falling short? If AI and data hold the promise of tailored, seamless, loyalty-building experiences — what’s standing in the way of execution? And how can women in CX lead the charge to turn ambition into impact?

Featured Topics

  • Are we building personalisation on the right data, or just incomplete snapshots?

  • How can AI move beyond efficiency to truly strengthen customer relationships?

  • What risks do we face when 67% of organisations implement AI without governance?

  • ⁠Where’s the line between helpful personalisation and “creepy” overreach?

  • How can women in CX claim this space and prove the strategic value of their leadership?

Register now

Personalisation is the CX buzzword that refuses to go away — but the reality is, many organisations are still struggling to deliver it. While AI adoption is accelerating, execution hasn’t caught up. 67% of organisations admit they’re implementing AI without governance, risking customer trust and loyalty.

For women in CX, this is a unique moment to own the conversation. By driving innovative approaches that use AI and data responsibly, CX leaders can deepen relationships, showcase the strategic value of their work, and shape the next era of customer loyalty.

Meet the Panellists

  • Siobhain Goodall

    Senior Account Executive
    Ventrica

  • Emily Dahl

    Principal CX Strategist | Journey Management Operations
    The Home Depot

  • Karolina Boremalm

    Global Head of Experience Design
    H&M

  • Caitie Packert

    Senior Customer Success Director BPO
    CallMiner

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Why Attend?

Because personalisation has been the promise for over a decade — but 2025 is the year it must deliver.

Join this groundbreaking panel to:
✅ Challenge why personalisation often falls short of its promise
✅ Learn how AI and real-time data are reshaping loyalty strategies
✅ Hear stories from women leaders turning ambition into action
✅ Discover what the CallMiner 2025 CX Landscape Report reveals about personalisation and loyalty
✅ Get actionable insights to prove the strategic value of CX leadership
✅ Be part of a diverse, inclusive conversation shaping the future of CX

Whether you’re driving a personalisation strategy today or just exploring AI’s potential, this free session will equip you with the insights and confidence to lead.

In this session, we’ll dive into:

  • Why personalisation often fails to move beyond buzzword status

  • How AI and data can be harnessed to deliver real loyalty outcomes

  • The risks of moving too fast without ethical guardrails

  • The role women in CX are playing in turning ambition into execution

 This event is for you if you’re a:

  • CX or Contact Centre Leader

  • Customer Insight Specialist

  • Digital Transformation Manger

  • Tech-forward Marketer

  • Innovator in Customer Strategy

  • Simply curious about CX trends

Join the Conversation

Spaces are limited — don’t miss your chance to learn from the leaders shaping the future of personalisation and loyalty.

Can’t make it? Don’t worry! Register your attendance, and we’ll send you a recording of the event.

Women in CX Events are Meaningfully Different

Learn from women in the industry

Gain access to high-quality thought leadership

An inclusive environment where women take centre stage

Ask questions, learn from experts, and explore emerging trends

It’s different from traditional sponsored events, focusing on genuine discussions and topics that matter

At all our events, women take centre stage! 

Men lead the majority of discussions around CX and technology. We want to change that. WiCX curates bespoke panel discussions and keynotes with brilliant female speakers from our community and network. 

Together with our sponsors, we curate unique events. You might be used to attending online discussions where it is clear the sponsor is just there to sell. We understand that you don't want to spend your time listening to pitches. Therefore, we collaborate with vendors who share our vision that these panel discussions should be all about meaningful conversations and thought leadership. 

Our purpose in bringing women together is to set the stage for and create an environment where women are involved in the conversations that matter, where we unite as part of the movement for human-centred business.

Courageous

Authentic

Collaborative

Inclusive

Courageous Authentic Collaborative Inclusive

Ready to unleash your power and lead the movement for human-centred business?