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Women in CX Announces Global 2025 UnConferences in Berlin & Miami Under the Bold Theme: “Moving Beyond”
In a customer experience industry dominated by automation, burnout, and the same conversations on repeat, Women in CX (WiCX) are doing something radically different.
Today, the world’s first online community for women in customer experience and technology announces its 2025 UnConference series, with two intimate, in-person events in Berlin (23–24 September) and Miami (18–19 November) — sponsored by Foundever®.
The 2025 theme, “Moving Beyond,” is a rallying cry for women to challenge outdated CX models and reimagine the future of the industry — one that’s more inclusive, impactful, human-centred, and led by women.
What to Expect at WiCX UnConference 2025
If you’ve never been to an UnConference before, you might be wondering: What actually happens? What makes it different? And why is everyone calling this the most powerful event in CX right now?
Here’s your inside look at what to expect from WiCX UnConference 2025—before, during, and after the event.
Women in CX Announce Groundbreaking 2025 UnConference Theme: Moving Beyond
Women in CX (WiCX), the trailblazing global community for women working in customer experience and technology, has today announced the official theme for its 2025 UnConference: “Moving Beyond.”
In a landscape where AI and automation are transforming customer experience at unprecedented speed, the “Moving Beyond” theme reflects a powerful call to action: to rethink legacy models, reject outdated frameworks, and co-create a more human, inclusive, and future-facing CX discipline.
The Experience Paradox: Why Better Satisfaction Scores Don't Always Mean Growth
Customer satisfaction scores are rising across industries, yet market share continues to shift dramatically between competitors. Banking NPS scores have climbed steadily for five years, but challenger brands keep attracting customers at unprecedented rates. Retailers boast record satisfaction levels while watching revenue decline.
This paradox suggests we're measuring the wrong thing. What if the relentless pursuit of satisfaction scores is actually blinding companies to what creates sustainable growth, and how can shifting focus to measure experience strategically drive growth?
Member Spotlight: Tammy Benevento (Pinkerton)
From the fast-paced automotive industry in South Africa to leading CX Journey Management & strategy across Europe, Tammy Benevento (Pinkerton) has built a career grounded in resilience, collaboration, and a deep passion for CX. She has navigated complex corporate structures, challenged gender stereotypes, and embraced international opportunities – all while staying true to her values.
In this inspiring conversation, she shares her journey, the challenges she’s overcome, and why women rising together is the future of inclusive leadership.
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