Stay up to date with the latest customer experience thought leadership from our members
‘From Insight to Impact: A Case Study Proving the Inextricable Link Between EX and CX in B2B,’ with Clare White
Clare White recently hosted a case study for our community, telling a story of how culture transformation and a focus on employee experience turned a business around from decline to growth. In this article, we’ll give you the key takeaways from Clare’s session.
Insights from the Community: Enhancing Customer and Business Outcomes through Effective CX Design
In our latest collaborative article, we explore the experiences and insights shared by our community members in which effective CX design significantly impacted customer outcomes and business performance.
‘Customer-Centric Harmony: Crafting Experiences That Strike the Right Chord,’ by Olga Potaptseva
What does it take for an organisation to really engage their customers? In this article, Olga Potaptseva champions a different approach to business, explaining how five key pillars can be orchestrated to create a lasting bond with customers.
Earth Day 2024: ‘Why Sustainability Matters to CX & EX’, by Clare Muscutt
In light of Earth Day 2024, Clare Muscutt delves deeper into sustainability, its relationship with customer and employee experience, and offers practical advice on how to cultivate an eco-friendly, people-focused approach to CX that will benefit your brand, business, and our planet.
Human-Centric Design in Crisis: a Tale of Crafting the NHS Covid-19 App, with Tijana Tasich
At Women in CX, we’re lucky to have a diverse, knowledgeable community of amazing women.
One of them is the former NHS COVID-19 app’s Experience Design Lead, Tijana Tasich, who recently gave us a fantastic case study on human-centric design in the face of crisis.
In this article, we go through some of the key takeaways from Tijana’s talk.
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