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Human-Centric Design in Crisis: a Tale of Crafting the NHS Covid-19 App, with Tijana Tasich
CX Design, Human-Centred Design, Ethical Design Sabine Groven CX Design, Human-Centred Design, Ethical Design Sabine Groven

Human-Centric Design in Crisis: a Tale of Crafting the NHS Covid-19 App, with Tijana Tasich

At Women in CX, we’re lucky to have a diverse, knowledgeable community of amazing women. 

One of them is the former NHS COVID-19 app’s Experience Design Lead, Tijana Tasich, who recently gave us a fantastic case study on human-centric design in the face of crisis. 

In this article, we go through some of the key takeaways from Tijana’s talk.

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The Pivotal Role of Women in Shaping the Future of Customer Experience
Women in CX Global Gathering, Women in CX, Human-Centred Design Guest User Women in CX Global Gathering, Women in CX, Human-Centred Design Guest User

The Pivotal Role of Women in Shaping the Future of Customer Experience

At its core, CX is about the human touch. Amid the rising tide of technological advancements and an overwhelming flow of data, it's easy to overlook the human element. However, women – with their innate ability to grasp the nuances of human connection – remind us of the people behind every data point.

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