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‘Brand Management: What’s Customer Experience Got to Do with it?’ By Beth Karawan

‘Brand Management: What’s Customer Experience Got to Do with it?’ By Beth Karawan

What’s customer experience got to do with brand management? As it turns out, everything!

Written by the Co-Founder & EVP of ImprintCX, Beth Karawan, in our latest article, ‘Brand Management: What’s Customer Experience Got to Do with it?’, we’re diving deeper into the relationship between brand management and customer experience.

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The Power of Employee Experience

The Power of Employee Experience

With love in the air throughout February, we’re directing our focus to something close to all our hearts; Employee Experience!

Inviting our community members to contribute their insights and personal experiences to our collaborative article on the topic of EX, we asked the following: “To what extent do you believe employee experience contributes to customer experience?”. So, does a happy employee translate to a happy customer?

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A Women in CX Guide to Customer Experience and the Metaverse

A Women in CX Guide to Customer Experience and the Metaverse

This guide is a companion piece to the Inspiring Women in CX podcast episode, The Future of Web3, CX and the Metaverse.

Below you’ll find the most important key words and terms to help you make sense of the next generation internet and the immersive virtual worlds that we call the metaverse.

So, what exactly is the metaverse?……

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