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‘Brand Management: What’s Customer Experience Got to Do with it?’ By Beth Karawan
What’s customer experience got to do with brand management? As it turns out, everything!
Written by the Co-Founder & EVP of ImprintCX, Beth Karawan, in our latest article, ‘Brand Management: What’s Customer Experience Got to Do with it?’, we’re diving deeper into the relationship between brand management and customer experience.
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