Tune in as we share real-talk conversations between women working in CX and those influencing the CX agenda from the periphery too.
Clare Muscutt talks with Christine Hemphill about the benefits of inclusive research and design.
“All complex problems are solvable when you really understand the flow of value to the person being designed for […] it makes the complexity start to fall away quite quickly because you’ve got something to anchor in that is very real.”
Clare Muscutt talks with Chelsea Costelloe about Caribbean CX and dispelling customer journey mapping myths.
“I definitely faced a lot of that perception around, ‘oh, this is a young girl coming into the office to tell us what's wrong with our customer experience or how to fix it’.”