Stay up to date with the latest customer experience thought leadership from our members

Always Human: The True Meaning of Human-Centred Business, with David Wales
In today’s fast-moving world, the connection between organisations and the people they serve is more strained than ever. David Wales, Founder of SharedAim Ltd and a leader in human experience, challenges many outdated beliefs about human behaviour in the workplace. These misconceptions drive a widening gap between organisational goals and fundamental human needs—creating costly and disruptive misalignments.
In his latest session, David shared invaluable insights on closing the "Human Organisation Gap" and how we can redefine business to foster more resilient, human-centred communities. Dive into the key takeaways from his talk and discover how embracing a more human approach in business is the path forward.

The Power of Mental Fitness for Professional and Personal Success, with Maria Jeffers
Mental Fitness Coach Maria Jeffers recently delivered an inspiring Masterclass on The Power of Mental Fitness for Professional and Personal Success! With a background in organisational development and psychology, Maria brought her game-changing insights on harnessing mental fitness and building a positive mindset to navigate life’s challenges.
Drawing from neuroscience, positive psychology, CBT, and performance science, Maria showed us how to rewire our brains for greater resilience, fulfilment, and success. Ready to dive into the top takeaways from the session? Let’s go!

CX Day 2024: Our Most Important Customer Experience Lessons
Customer experience is full of twists, turns, and plenty of “aha” moments. It’s a journey where we’re constantly learning, and as we celebrate CX Day on October 1st, we wanted to take a moment to look back at some of the most important things we’ve learned along the way.

Member Spotlight: International Day of Charity 2024, with Candace Powell
In honour of International Day of Charity 2024, we wanted to spotlight one of our incredible WiCX members who is making a difference within not-for-profit organisations. Her dedication, passion, and commitment to serving her community embodies the true spirit of this day. Candace Powell is not just an expert in her field—she advocates for her cause, champions for her community, and is an integral part of what makes her organisation special.
Candace graciously shared her story of working in the not-for-profit sector, offering insights into the unique challenges and rewards the third sector provides.

‘Similar but Different: Harmonising Customer and Employee Programs,’ by Tamar Cohen
In this article, Women in CX member Tamar Cohen dives into the importance of aligning EX and CX programs. Drawing from her own experiences, she shares how the overlap between EX and CX can lead to great business outcomes when done right. However, she also points out some key differences and potential pitfalls to watch out for when trying to merge the two.
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