RESPONSIBLE AI IN CX
BY DESIGN
GLOBAL CX LABS
Our CX Labs are not another “let’s celebrate women” event…
Every year on International Women’s Day, the CX industry fills LinkedIn with pink inspirational quotes and talks about how far women have come.
And then on Monday morning, many women go straight back to being asked to:
“Roll out the AI” — without the time to design, train or test it properly
“Make it work for customers” — without being involved early enough to shape it
“Protect the brand” — without the authority to slow things down when something feels risky
“Reduce costs” — without being able to account for the impact on human experience
“Automate more” — without understanding how it affects the psychological safety of employees
All while AI systems quietly:
Encode bias
Make invisible decisions
Determine who gets help, who gets heard, and who gets left behind
And women are expected to carry the consequences when those systems cause harm.
To do all of that at speed, without removing the systemic barriers women face is no longer acceptable.
WiCX CX Labs exist because that gap matters.
We are not here to celebrate women.
We are here to give women the power, space and authority to shape what comes next.
Why this matters now:
AI, automation and data are moving from experimentation to everyday infrastructure in customer experience.
Decisions that used to be small and reversible are now being locked into systems that will run at scale — shaping journeys, employee workloads and customer trust for years to come.
This means the quality of design matters more than ever.
When AI is introduced without clear intent, strong governance or diverse perspectives, it doesn’t just create inefficiency. It creates long-term risk — for customers, employees and the business.
CX leaders are being asked to make these decisions in real time, often without the space to step back and ask:
What problem are we really solving?
Who benefits from this design?
And what happens when it scales?
That’s why Responsible CX by Design is not a nice-to-have; It’s the foundation for building customer experiences that are sustainable, trusted and commercially sound.
What are the WiCX Global CX Labs?
WiCX CX Labs are a global series of in-person events designed for women who will shape how customer experience, contact centres, data and AI are built inside organisations.
These are not networking opportunities. They are working sessions.
Each CX Lab brings together 50 women across:
Customer Experience and Contact Centres
Data and Insight
Design and Journey Orchestration
Digital, Product and Technology
AI and Automation
For three focused hours of:
Shared insight
Open Space conversations
Practical problem-solving
The goal is simple: to give women the space and authority to step out of delivery mode and think clearly about the CX, AI and decisions that will need to be made.
What happens in these rooms directly shapes the WiCX UnConferences 2026 and the global conversation on the future of CX.
What happens in a CX Lab
Each lab includes:
Depending on the event time, a nutritious, delicious breakfast, lunch or evening canapés to connect with other women working on similar challenges.
1. Arrival networking
Senior women from leading organisations explore:
Responsible AI in Customer Experience — designing for holistic outcomes, not just speed.
2. Inspiration panel
You choose the topics that matter most — and explore what’s really happening inside organisations.
3. Open Space breakouts
We capture the insights that will shape the Women in CX 2026 Responsible CX by Design Manifesto and what comes next.
4. Shared learning
Time to reflect and continue conversations sparked during Open Space.
5. Closing networking
Hover over a box to learn more.
Choose your location
Click on a location to register your interest!
Each CX Lab is limited to 50 women. Attendance is by invitation only to create a room of women actively involved in shaping the customer experience and technology. Tickets are free.
This is for you if you are…
A woman working in:
CX, Service or Contact Centres
Data, Insight or Research
Experience Design or Journey Orchestration
Digital, Product or Technology
AI, Automation or Transformation
And you want to:
Make better decisions, not just faster ones
Ask the questions that aren’t being asked
Have more influence over how CX and AI are built responsibly
Connect with other women on the journey
What you’ll leave with
You’ll walk away with more than just a swag bag…
Language to challenge poor CX and AI decisions
Examples of what responsible design looks like
A network of women who get the pressure you’re under
More clarity and confidence about the decisions you’re being asked to own
And a few added extras, depending on location!
Why WiCX Events
Women in CX is the world’s first global platform dedicated to women shaping customer experience and technology. We don’t do…
Sales pitches
Powerpoint presentations
Fluffy inspiration
We create spaces where women lead the conversations that matter honestly, intelligently and with real-world impact.
Ready to be in the room?
These CX Labs are free. They are powerful. And they are deliberately limited.
Because the future of AI in customer experience is being designed right now — and it shouldn’t be shaped only by tech bros or the loudest voices in the room. 💜
Ready to get involved beyond our open events?
Join the Women in CX Inner Circle
The Women in CX Inner Circle is the world’s first membership community for women in CX and technology.
Inside, you’ll unlock access to 250+ hours of expert-led webinars, member-only networking, and opportunities to raise your profile as a CX thought leader.
If our open events are your starting point, the Inner Circle is where your CX journey really takes off.
Let’s create impact together
At Women in CX, we collaborate with brands that believe in empowering women to lead, innovate, and thrive.
From high-profile campaigns to co-created online events, we don’t just offer exposure; we help you build meaningful relationships with a highly engaged, global community of CX and tech professionals.
Partner with WiCX, and shape the future of customer experience together.