The Woman in CX Technology Award

This category honours women working in technology vendors or providers who are transforming the CX landscape through cutting-edge solutions. These women are driving innovation, enhancing customer and employee experiences, and showcasing the power of technology to solve complex challenges. Their work is shaping the future of CX by making technology more effective and impactful.

Winner!

Judy Bloch

VP, Industry Executive Advisor, Medallia

Judy Bloch is a visionary leader whose approach to customer experience blends strategic innovation with deep empathy. As VP, Industry Executive Advisor at Medallia, she brings a rare dual perspective: having led CX from within large enterprises and now advising global brands across the financial services sector.

Judy has consistently driven impactful change. Her work has supported the transformation of millions of customer interactions into actionable insight, influenced customer loyalty programs, and empowered frontline teams through award-winning initiatives. Whether creating internal CX ambassador programs or advancing AI-based personalisation strategies, Judy’s leadership helps brands improve outcomes while preserving the human touch.

One judge noted:

“Judy exemplifies CX technology leadership at its most strategic and human. She bridges innovation and empathy across industries with real, meaningful outcomes.”

Another added:

“Her ability to connect CX investments to business value, especially in highly regulated sectors, is deeply impressive. This is Total Experience in action.”

A champion for inclusive and responsible innovation, Judy has pioneered frameworks that allow brands to personalise experiences in ethical, scalable ways, while also advocating for employee empowerment and digital inclusion. Her “Always Teach Digital” campaign, for example, helped financial institutions better connect with underserved customers.

She’s not only a strategic force but also a community builder—mentoring future leaders, co-creating industry learning spaces, and pushing CX forward through her involvement in the CXPA and Medallia’s global client network.

Judges described her as “compelling,” “visionary,” and “a perfect example of how thoughtful technology combined with empathy delivers impact.”

This Women in Tech award recognises Judy’s unwavering commitment to people-first innovation and her ability to turn insight into influence—raising the bar for what’s possible in CX leadership.

Highly Commended!

Justyna Jakubek

Business Consultant & Low code developer, Superro

Justyna Jakubek is a standout innovator in the world of low-code technology and customer experience, using accessible tools to deliver real transformation for small and mid-sized businesses. As the founder of Superro, Poland’s first no-code/low-code CX agency, she combines process design, technology, and coaching to help non-digital teams create scalable systems that feel human, not automated.

Her clients—often small teams in education or B2C services—frequently arrive overwhelmed by manual processes and lost leads. Justyna guides them to implement systems that automate communication, streamline operations, and improve customer satisfaction. She’s known not only for her technical skill, but also for her empathy and ability to humanise CX technology for those who fear it.

Judges praised Justyna for “bridging tech and human-centric design in a novel way” and “democratising CX for those typically left behind by traditional digital transformation.” Her work has helped reduce lead response times dramatically, increase sales conversions, and empower staff to build their own automations.

Signature initiatives like her “Fast-Response CX System,” “Tech with Empathy” methodology, and “Education-led Onboarding” approach have delivered measurable impact—while transforming culture and confidence within teams. One judge remarked:

“Her innovation isn’t just about technology—it’s about mindset, empowerment, and making CX feel possible for everyone.”

Whether designing contact centres for growing schools or enabling frontline staff to build automations with Airtable and Make, Justyna delivers solutions that are both practical and transformative. She brings clarity to complexity and reminds us that true innovation often starts small—with the courage to try, the heart to serve, and the tools to make change happen.

Her work is helping to redefine what customer experience leadership can look like in today’s world—one human-first system at a time.