Tune in as we share real-talk conversations between women working in CX and those influencing the CX agenda from the periphery too.

Clare Muscutt talks with Stine Ringvig Marsal about squiggly careers and fixing a broken CX industry.
Sociology, Experience Design, Service Design, Female Entrepreneur, CX Communities Guest User Sociology, Experience Design, Service Design, Female Entrepreneur, CX Communities Guest User

Clare Muscutt talks with Stine Ringvig Marsal about squiggly careers and fixing a broken CX industry.

“In short, the focus always has to be on the organisational goals and then you tailor your CX effort accordingly. And if you think that you have to tear the entire organisation apart – and that’s a very costly thing – then maybe you shouldn't do CX in that way.”

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Clare Muscutt talks human Centred Design, Inclusion and LGBTQ+ Womxn in CX with Lara Husselbee
Human Centred Design, Service Design, LGBTQ Communities, Inclusive Design Clare Muscutt Human Centred Design, Service Design, LGBTQ Communities, Inclusive Design Clare Muscutt

Clare Muscutt talks human Centred Design, Inclusion and LGBTQ+ Womxn in CX with Lara Husselbee

“For me, inclusion is thinking beyond the mass and looking for minorities and those intersections where actually some really amazing golden nuggets and stories lie that you can improve people’s lives, and that comes back to the empathy.

And maybe why I was drawn to this career is the idea that we can improve it even if it’s just one point in someone’s life – obviously sounds so idealistic – but same kind of thing as you don’t know who you’re walking past and what they’re experiencing, so a smile might help. Well, why not do the same for minority groups when you are in a privileged position?

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