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Moving From CX-Washing to Real Transformation: Honest, Customer-Centric Experiences, with Joanna Carr
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Moving From CX-Washing to Real Transformation: Honest, Customer-Centric Experiences, with Joanna Carr

“I think my piece of advice would be to take a real honest, hard look at…either yourself or your business. If you are communicating that you want to be a customer-centric company or organisation, then take a real honest hard look at, are we actually that?”

In episode #804 of the Inspiring Women in CX podcast, Clare is joined by CX Consultant Joanna Carr for a candid and insightful discussion on customer experience strategy, the pitfalls of “CX-washing”, and the reality of delivering on brand promises. 

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