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How to Beat a Bully!
Back in March 2019…
Hold on, was it really that long ago? Well, none of 2020 counts as *actually real* so that’s only a few months back, right?
Anyway, in March 2019 I gave my first ever talk at a wonderful ‘unconference’ called UX Camp Brighton. I wrote a blog post about doing it, here. The essence of my talk was that I felt, most of the time, the work teams did on personas wasn’t useful; because they usually create vastly oversimplified stereotypes that don’t focus the design on real users at all.
Bots, droids and machine learning: The next CX evolutionary milestone?
I’m not a good photographer. I try, but I don’t think I’m patient enough to take truly great pictures. None the less, now and then I’m able to post genuinely remarkable landscapes. It’s not beginners’ luck. It’s Google’s Photos algorithm.
Bots, doids, and machine learning algorithms - to make it easier, we’ll call it “smart tech”- are sometimes hidden in the places you least expect them to be. They are transforming many of our everyday experiences at a speed that we have trouble perceiving.
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